I help solopreneurs create simple, effective online businesses.

I like efficiency and driving results, and I’m also anti-hustle. Like many of you, I started working for myself because I was burnt the F out. At the time I was working at the United Nations, and paying way too much for a New York City apartment that I spent approximately 2 waking hours a day in. Insert a laundry list of issues here — while the work was meaningful, it wasn’t fun and I knew it was definitely not sustainable.

I took a detour into health coaching and then got into website design and development because when I was first starting out, I needed a website myself. I had no clue where to start (so I get it!) and had to redo the website I made sooo many times before it was actually an effective asset for my business (and I can shorten that curve for you big time). I’ve since helped hundreds of solopreneurs with their initial website design, website improvements, email marketing, online products and other tech systems.

I help solopreneurs create simple, effective online businesses.

I like efficiency and driving results, and I’m also anti-hustle. Like many of you, I started working for myself because I was burnt the F out. At the time I was working at the United Nations, and paying way too much for a New York City apartment that I spent approximately 2 waking hours a day in. Insert a laundry list of issues here — while the work was meaningful, it wasn’t fun and I knew it was definitely not sustainable.

I took a detour into health coaching and then got into website design and development because when I was first starting out, I needed a website myself. I had no clue where to start (so I get it!) and had to redo the website I made sooo many times before it was actually an effective asset for my business (and I can shorten that curve for you big time). I’ve since helped hundreds of solopreneurs with their initial website design, website improvements, email marketing, online products and other tech systems.

ELEVATE YOUR WEBSITE    GET STARTED    KICKSTART YOUR BUSINESS    GET STARTED    ELEVATE YOUR WEBSITE   KICKSTART YOUR BUSINESS

I build more than just pretty websites.

I’ve worked with many of my clients for years, and along the way I’ve seen what’s worked, and what hasn’t. My focus is collaborative design (so you get a website that looks like YOU) that also optimizes user experience (that’s the conversion part of online business!).

I’ve also helped them to implement all the tech from their initial website build to detailed email marketing automations. I’ve also helped my clients to connect the tech they’ve needed to use to implement the strategies they’ve been taught in other online programs, some of them with $10,000+ price tags. You name the program, I’ve probably helped somebody actually build out the tech needed to act on its teachings.

I know that your online business is only going to work if you enjoy showing up in it, so I’ll work with you to find the tools and strategies that will get you launched and thriving!

I wear a lot of hats around here…

I work with my clients on everything they need to run successful service-based businesses online — from the strategy all the way through to implementing the tech.

I specialize in helping “non-techie” or “techie-light” folks get set up so that they can manage their website and all of their online business tools themselves.

Brand Strategist

I can help you to take the qualities that make you and your offerings unique and distill them into visuals that will help create resonance between you and your brand.

Business Coach

Creating a business that is both marketable and something that you’ll love showing up for every day takes a bit of strategy and a whole lot of intentionality.

Website Designer

I’m a collaborative designer that works with you to create a website that looks like YOU (not like me!), that is both pretty and guided by effective strategy.

Tech Systems Specialist

Your website is just one piece of your online business. I can work with you to develop sales systems, marketing processes, online products and much more.

GET TO KNOW ME

01. SUN SIGN

Gemini

02. FAVORITE SEASON

Autumn

03. FAVORITE TV SHOW

Ted Lasso

04. I can’t live without…

Really Good Cheese

05. FAVORITE PASTIME(s)

Reading + Horseback Riding

06. KIDS & FUR BABIES

1 daughter, cat, dog, + horse

I highly recommend Kara’s services to anyone looking for a new site and technical support for those of us looking to run a business and not worry about all the tech details.

I couldn’t be happier with the exceptional design and tech support Kara has provided me with over the past five years. Kara designed my original site and, most recently, my rebrand, which exceeded expectations. Through the years, she has supported me with the technical/backend support I could not have navigated on my own, including several different email CRM integrations, scheduler, Membervault, and Kajabi support, among so many other things that I would have been lost without her.  Kara’s support was invaluable.

 

Katie Oglesby

Garden Designer & Garden to Table Coach

DIY Website in a Weekend Guide

Ready to DIY your site but don’t want to do it completely on your own? This 31-page guide goes over everything from picking your platform, basic brand strategy, copy guidance, and website design tips.

MY CLIENTS HAVE SEEN ME IN:

MY CLIENTS HAVE SEEN ME IN:

Building an online business happens in stages.

I’ve got you covered!

01

Launch

You’re putting something new out into the world, and if you’re like most of the people I work with, you’ve got your heart set on a websiteThat’s great! However, this is where I see a lot of people skip right over the strategy component of launching.

Launch is the time to craft clear offerings, brand strategy, strong messaging and a website optimized for bringing your right-fit customers into your orbit.

02

Grow

Once your business is launched, you’ll find that you iterate on your original offers as you work with clients. You’ll find new and better sales practices and marketing techniques. This is when you may also decide to launch new offers like group programs, memberships and online courses.

Sales, marketing and tech to support new processes and offers becomes more important.

03

Refine & Amplify

Refining usually takes place at 1-2 years after launch. This is when you’ve worked with a number of offerings, iterated, perhaps pivoted and are now looking to double down on what works and get rid of any excess.

Once you have undeniable offers, efficient sales processes, and an unbeatable customer experience, its time to double down on smart marketing.

CREDENTIALS

No tech degree!

All my website design chops come from a lot of self study and good old figuring it out. I’ve figured out everything I’ve needed to for myself and for my clients when it comes to website design in Squarespace and WordPress, in email marketing systems, ClickFunnels, Facebook Ads and more. This is how I became a jack of all trades and a master of getting it done ☺️

In case you’re wondering, I do have a college degree (History, Anthropology) and half of a masters (International Relations – Counterterrorism). I don’t use either much.

But, I am a constant student.

While a lot of my tech skills basically come from YouTube, I have taken a ton of courses.

Here is a sample of what I’ve done in no particular order:

Prep Work | LaunchGorgeous Your Wellness Brand with Blair Badenhop | Digital Lab with Megan Martin Playing Big with Tara Mohr | Self Coaching Scholars | Business Bootcamp with Melissa Ambrosini | B-School with Marie Forleo | Power Play (Facebook Ads) with Adrienne Richardson | Get Paid to Live with Jenny Sansouci

Let's Get This Party Started

By party I mean let's grab some coffee. I'm firmly in the "I'm never up past 11" stage of my life.

Discovery Call

Like a virtual chat over tea. You’ll share with me what you’re looking for & I’ll let you know what the process will look like for YOU. 100% obligation-free.

Get a Quote

No time for a phone call? That’s completely fine – if you’d prefer to just get a sense of what working with me would cost you, you just need to fill out a form. Easy peasy.